Privacy Policy

Earth Remedies of FL- Privacy Policy

Effective Date: October 30, 2025

Registered Healthcare Facility-Tallahassee, FL

Introduction

Information We Collect

Personal Information

We may collect:

• Name, address, phone number, and email address

• Date of birth or age range

• Payment or billing information

• Appointment details and treatment history

• Communication preferences (e.g., SMS or email opt-ins)

Health Information (PHI – Protected Health Information)

• Medical history, allergies, and skincare sensitivities
• Wellness goals and consultation notes
• Treatment preferences and prior results

Automatically Collected Information

• IP address and browser type
• Device type and operating system
• Pages visited and time spent
• General (non-identifiable) location data

How We Use Your Information

• Schedule and manage appointments
• Deliver requested treatments and services
• Maintain accurate client and medical records
• Communicate about appointments, updates, or optional educational materials
• Send marketing or wellness communications only with your consent
• Process payments and send receipts
• Comply with federal and state healthcare regulations

Uses and Disclosures of PHI

• Treatment: To provide consultations, coordinate care, or communicate with licensed professionals involved in your care
• Payment: To process billing and receipts for your services
• Healthcare Operations: For quality improvement, staff training, audits, and regulatory compliance
• Required by Law: For public health reporting, law enforcement, or other mandatory disclosures under state or federal law

Patient Rights

• Access or request a copy of your records
• Request amendments to your PHI
• Request restrictions on certain uses and disclosures of your PHI
• Receive communications via alternative methods (mail, phone, etc.)
• Withdraw consent for marketing communications at any time
• Request a record of disclosures of your PHI (excluding disclosures for treatment, payment, or operations)

SMS and Email Communications

• We may send appointment reminders, service updates, and optional promotional offers
• Message and data rates may apply
• Message frequency may vary
• You may opt out at any time (SMS: reply “STOP”)
• Consent is not required to receive services

Cookies and Website Tracking

• Keep the site functioning properly
• Analyze usage and improve performance
• Personalize your experience

Photos and Testimonials

We may take photographs or videos for marketing or educational purposes. You must sign a separate Photo/Video Release to allow use of your images. You may revoke this authorization at any time, except for images already used.

Data Security and Retention

• Retention: We keep patient records for 7 years, in compliance with Florida law and HIPAA standards.
• Destruction: Records no longer required are securely destroyed (e.g., shredding, secure deletion).
• Breach Notification: In case of a security breach affecting your data, we will promptly notify you and relevant authorities per federal and state law.

Third-Party Vendors

• Sign HIPAA-compliant Business Associate Agreements
• Implement appropriate safeguards
• Store data in compliance with Florida law (U.S. or Canada storage when applicable)

Updates to This Policy

This Privacy Policy is effective as of October 30, 2025. We may update it periodically to reflect regulatory changes or new practices. Updated versions will be posted on our website with the revised date. Continued use of our website or services constitutes acceptance of the updated policy.

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